The Affordable Way to Learn How to Grow Your Building Materials Business
Leading Experts in Building Materials Sales and Marketing Share
- Best Practices in Sales and Marketing
- What Changes You Need to Make to Successfully Reach Today's Customers
- How to Reach the Right Customer With the Right Message Cost Effectively
Grow Your Sales to Architects, Builders, Contractors, Distributors, Dealers, and Owners
The building materials industry has gone through a lot of changes and more are coming. These presentations show you how you need to change.
Mark Mitchell, The Whizard, And His Group of Experts Show You How to Grow Your Business Today and in The Future.
12 Presentations From 9 Experts
Bonus - Mark Mitchell Shares How to Grow in a Recession
Downloadable Recordings That You Can Share With Your Team
Plus Copies of All the Slides You Can Use in Your Own Presentations
$495
What People Are Saying About The Presentations
"This was hands-down the best summit I’ve attended. The speakers were inspiring, and I’m excited to take what I learned and put it into action. The speakers are all amazing, results-driven, change-makers, and people who lift you up. Do not hesitate to get these presentations."
Lindsey Fox - Marketing Director Nationwide Industries
"Ive seen a lot of sales “gurus” and motivational speakers in my career, but none who ever spoke my specific sales language or that had thoughts and ideas relevant to my sales work until I met Mark Mitchell! This guy is an amazing teacher! It was a pleasure to be at his conference and hear him and his fellow speakers."
Steve Dubin - Regional Sales Manager Rmax Division of Sika
"The Wizard Summit knocked my socks off! What a great event!"
Brock Osborn - Rainscreen Specialist Sto Corp
"Thank you Mark Mitchell for putting together such a valuable event and thank you to all of the other presenters also for your great ideas and insights"
Tracy Dacko - Head of Marketing Schock North America
What You'll Learn.
For the last two years, you have been reacting to changes outside of your control. Now is the time to set your own course. Your customers want to work with companies who know where they are going. We'll show you how.
01
Actionable Strategies
Actionable, clear-cut strategies to increase sales to architects, builders, contractors, distributors, dealers, owners, and online.
02
Sales Growth Plans
A step-by-step action plan to grow your commercial or residential sales including how to target and reach the best opportunities.
03
Marketing Improvements
Most building materials companies waste valuable dollars on programs that worked in the past. You'll learn how to make your marketing work harder and stop wasting money.
These Presentations Are Right For You if Want to:
1. ''Become the preferred company in your product category by better meeting your customer's needs.
2. ''Work smarter by making better use of your sales team's time and marketing resources.
Three of The Most Important Lessons You'll Learn
- Shift your focus to the best types of customers to maximize your growth, loyalty, and margins.
- How to update your message so you become a "Have to have" product or solution.
- Affordably make more prospects aware of your products and why they are a better choice.
Who Should Watch These Presentations
- Company leaders who aren’t satisfied with the sales or margin growth of their companies.
- Sales people who want to learn how to convert and keep more customers.
- Marketing people who want to make better use of their budgets and gain the support of management.
- Anyone new to the industry who wants to gain a years experince in a few hours and get up to speed sooner.
THE PRESENTATIONS
The speakers I choose are not only experts in their fields. They also specialize in the building materials industry. My instructions to them are - This is not a sales presentation for you. You are sharing your knowledge and expertise so that the attendee can learn and
improve without having to hire you.
Here are the experts and the presentation subjects in the order they were presented at the Whizard Summit. You can get the full experience by watching all the presentations in the order they were presented.
You can also just watch the presentations that are of interest to you. I recommend you watch all the presentations in order. People who attend the live event, tell me how much they learned from subjects they initially felt were unimportant to their needs.
Mark Mitchell
Founder - Whizard Strategy
1. What Has Changed and How to Get The Most Benefit From The Presentations
- The Biggest Customer Changes That Are Affecting You
- How to Succeed in the Future
- How to convert customers from your competitors
Tim Seims
Building Product Consultant
"One of the Only People I Know Who May be More Curious Than I am About Building Materials."
2. The New Focus of Your Customers
Customers Are Focused On
- Labor
- Speed
- Quality
- Waste
Learn How You Can Be The Solution to Their Needs
Mark Allen Roberts
Founder & CEO, OTB Sales Solutions
"Whenever I have a question about sales performance, I ask Mark. I've learned a lot from him and you can to!"
3. How Selling Has Changed in Building Materials
- How to Find and Keep Great Salespeople
- Eliminating Time-Wasting Tasks That Compete With Selling Time
- Better Ways to Measure Performance Than Salesforce
Mark Mitchell
Founder - Whizard Strategy
4. Stop Calling On The Wrong Customer
- To Sell Homebuilders Stop Calling on the Purchasing Department and Start Calling on the Real Decision Makers
- In Commercial Sales Your Approach to Architects is Outdated - Learn a Better Approach.
- Grow Your Distributor and Dealer Sales by Helping Them to be More
Susan Fernandez
Principal - Epiphany Studios
"Genius in Understanding the Hearts and Minds of Architects and Designers"
5. How PR Can Get You National Attention
- Reach More People - Major Magazines, National Newspapers and TV
- With Stories That Customers Believe and Trust
- How PR Can Grow Your Business Quickly and Affordably
Brian Baker
"Vice President Marketing - Brava Roof Tile
"Master of the Online World of Building Materials
6. Bending Your Digital Future
How to Master The Five Important Trends
- eCommerce
- Social Media
- Digital Assets
- Analytics
- Privacy
Mark Mitchell
Founder - Whizard Strategy
7. Sales Prevention Practices That Hold Back Your Sales
- How Companies Waste Salespeople's Time
- How Companies Make a Salesperson's Job More Difficult
- Get Better Performance From Your Sales Team With Better Support
Grant Farnsworth
President, The Farnsworth Group
"The leading market research firm in building materials. If you have a question, Grant can find the answer!"
8. Research Report
- Industry Supply and Demand Fundamentals Shaping the Future of Building and Home Improvement
- Find Out The Results of The Latest Building Product Customer Guide Research Project That Will be Completed Just in Time For The Whizard Summit
- Architects, Builders, Contractors, and Homeowners Reported on These Key Questions:
Zach Williams
Founder & CEO - Venveo
"Expert in Making Your Website Your Best Salesperson"
9. How Digital Marketing is Leaving More Companies Behind
- How Building Materials Companies Are Losing Sales Because of Digital Marketing Mistakes
- Using Digital to Plug The Holes in Your Sales Funnel
- Changes You Need to Make Today
Matt Lee
Founder - Lead Generation Experts
"Hands Down the Leader in Growing Building Materials Website Traffic With Better Content and SEO"
10. Get Smarter About SEO and Content
- How to Turn High Rankings and Growing Traffic Into Sales
- Opportunities You Are Overlooking
- Additional Ways to Use Content to Reach More Customersur text in this area
Beth PopNikolov
CEO - Venveo
"Understands Like No One Else, How to Multiply Your Ability to Reach and Influence Customers Online"
11. Influencer Marketing Tips for Building Products
- Social Media Influencers Are Becoming More Important to Your Customers. Learn How to Get Influencers to Sell For You
- Social Media Channels Are Changing. Which Ones Are Right For Your Business
- How to Use Social Media to Connect With More Customers ers Are Becoming More Important to Your Customers. Learn How to Get Influencers to Sell For You
Mark Mitchell
Founder - Whizard Strategy
Bonus Presentation
12. How Building Materials Companies Can Grow in a Recession
Companies That Have Attended The Summit.
ABC Supply • Academy • Ace Lab • Active Wall • Alexandria Moulding • Allura • Armacost Lighting • ARaymond • AWV • Barricade • Basalite • Basco • BASF • Baucore • Bestbath • Bluskey • Boral • Bradley Corporation • Brava Roof Tile • BuildBlock • Castle Access • Centennial Woods • ClarkDietrich • Columbia Forest Products • CornellCookson • Crown Surfaces • CSI • Davinci Roofscapes • Denver Hardwood • Demilec • Dorken Systems • Dow • DuFrene • DuPont • DuraMax • Elementia • Elmwood Reclaimed Timber • Environmental StoneWorks • Envision Decking • Excel Dryer • Feeney • Fi-Foil • Fiberglaa Mexico • Fiberon • FlexStone • Fortress • Fox Blocks • Fuzion Flooring • General Coatings • Gibraltar • Grace Construction • Gripset • Hempicture • Huber Engineered Woods • Icynene • Interstate Brick • Isaiah Industries • Kaycan • Kebony • Keene • Kingspan • Kintectics • Kolbe • Kwikset • Lang Building Supply • L&W Supply • Louisiana Pacific • Lumber Plus • Malarkey Roofing • Master Wall • Metrie • Nationwide Industries • Nuform • ODL • Palight Trimboard • Palram • Parksite • Performance Structural • Perma R Products • Porcelanosa • Powerhouse • Promenaid • PROSOCO • Quality Edge • Rmax • Ramco • Renew Plastics • Rio Grande • Rockfon • Saint-Gobain • Schluter Systems • Schock NA • Sears Trostel • Sloan Valve • SlotDrain • Smoke Guard • Spectrum Brands • Stanley Black & Decker • STARC Systems • Sto Corp • StructShare • StructuraSpec • Sunrise Windows • SuperForm • Superior Plastics • Supply Patriot • Tapco • Trane • Tremco • Trim-Tex • Truegrid • U S Polymers • Warehoos • WarmUp • Wausau Tile • Weyerhaeuser • White River • Woodfold • XYPEX • Zurn
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